Getting to Know… Taxi’s LB Cooper and Sasha Ortega

Taxi has made a number of new hires across its offices over the past few months. Among them were Sasha Ortega (right, above), as senior art director, and LB Cooper as senior copywriter. They were good enough to take part in our new regular feature “Getting to Know…”

We gets lots of appointment notices here at The Message—and that’s great, please keep them coming. But our intent with “Getting to Know…” is to learn a little bit more about the people behind the appointment notices.

Here’s what we learned about Cooper and Ortega.

LB Cooper

Favourite thing about weekends? When I have no plans to be anywhere and can go for a walk to get a coffee and just kind of do nothing. I’m a pisces, so I love to do nothing.

Most important person in your life outside work? The person who delivers my online orders, obviously.

What did you want to be growing up? I wanted to be a chef. I also wanted to be a sculptor, and I actually did two years of art school for that. But now I’m here!

Nicest thing a co-worker has said to you? They said I reminded them of Alaska, who’s a famous drag queen. I appreciated that.

Favourite thing about this industry? Least favourite thing about this industry? My favourite: That magical time when you first present big ideas or scripts before they’ve been changed too much or killed. Also, because we’re at home, working in sweatpants. Least favourite: Meetings that could have been emails.

Sasha Ortega 

Do you have pets: what are their names? I have a half gremlin, half French bulldog! His name is Poe, after my favourite Teletubby—not Edgar Allan.

Where were you born, and do you think it’s an important part of who you are? I was born in the Philippines and moved to Canada when I was 5. Although I don’t remember much, my parents always made sure I celebrated my roots and culture in every aspect of my life here in Canada.

What did you want to be growing up? I giggle when I think about it now! At one point I wanted to be a lawyer… for animals held in captivity.

Favourite TV show of all time and why? A Korean drama titled Crash Landing On You. A modern twist to Romeo and Juliet, it’s about a South Korean woman and a North Korean man falling in love.

Are you a morning person? What time do you set your alarm for? What time do you actually get up? I don’t think of myself as a morning person, but my body clock says otherwise. No matter how much sleep I get the night before, my eyes are open at 7 a.m. It’s both a blessing and a curse!

David Brown