Agency Archives -

Can this online tool correct autocorrect?

Developed by One Twenty Three West’s Rob Sweetman and Kate Roland, #AddMyName wants to put an end to the autocorrect’s suggestions for non-Anglo names.

Agency, Production

With no signs of resolution, ACTRA takes new action against ICA

The dispute between ACTRA and the ICA intensifies, with the union filing grievances against agencies and a formal complaint with the Ontario Labour Relations Board.

Agency, Media

CMDC has a new partner in its fight to save Canadian news media

The organization, whose members account for 96% of Canadian media spend, is working to ensure that clients’ ad budgets go toward legitimate publishers.

Agency

Holding an advertising agency together in the middle of a war

With most marketing and advertising on hold in Ukraine, Kyiv-based IAmIdea is looking for international work in places like Stockholm and Toronto.

Agency

NFA confirms its expansion with Courage

The new agency, led by Dhaval Bhatt, Joel Holtby and Nikki Sahni, opens as part of the fast-growing No Fixed Address agency “collective.”

Agency, Brands

ACTRA provides its members with legal opinion in ICA dispute

The union’s legal counsel says the ICA’s opt-in/opt-out proposal would have “gutted” its bargaining rights.

Agency

DDB announces Eckersley and Thur as new creative leadership

The network is also seeking new Canadian leadership after the February departure of president and CEO Kevin Brady.

Agency

Ogilvy restructures to unite its three Canadian offices

The change sees Marie-Lise Campeau elevated to president, overseeing all Ogilvy operations in Canada.

Agency, Brands

ACA ratifies new agreement with ACTRA

ACTRA still has to ratify the deal, but Canada’s agency association ICA has said the deal won’t apply to its members.

Agency, Production

Making sense of the messy ICA-ACTRA commercial (dis)agreement

The actors’ union and Association of Canadian Advertisers signed a deal without the ICA—and now both sides can’t agree on what that means or what happens next.

Agency

Jenny Glover named acting CCO at JP\TBWA

The appointment comes after former CCO Graham Lang departed the agency for Taxi.

Agency

Graham Lang named CCO for Taxi

Lang will oversee creative for all Taxi offices, and joins the VMLY&R global creative board.

Agency

Grey hires Mason and Redmond to lead creative

The two new hires signal a renewed commitment to expand and “reenergize” the agency’s creative department.

Agency

Dentsu promotes Kiely as Greenspoon takes on global role

For now, Kiely will be ‘double-hatting’ as chair of Dentsu’s creative agencies.

Agency

Scott Beffort on why WPP is bringing Landor & Fitch to Canada

The agency is opening with WPP’s new waterfront offices in Toronto and with a new client, the Toronto Blue Jays

Agency

Mediabrands hires Justin Senior to lead new Inclusive Media offering

Changes are part of Mediabrands efforts to “prioritize enabling and creating work that reflects and promotes DEI.”

Agency

Bhatt, Holtby and Sahni leaving Rethink to start new agency

The three are launching an unnamed agency in partnership with NFA’s Dave Lafond and Serge Rancourt.

Agency, Brands

John Wiltshire is stepping down from the Canadian Marketing Association

Chief diversity officer and chief of staff Sartaj Sarkaria takes over as interim CEO while the search for a permanent replacement is underway.

Agency

Stagwell diversifies with Dyversity

One of Canada’s top multicultural marketing agencies will remain a standalone agency within the Doner Partners Network.

Agency

HeydSaffer relaunches as production agency The Deli

The new hybrid offering combines production and creative capabilities, and is founded on the belief that how an idea gets made is as important as the idea itself.