Agency Archives -

Wain Choi returns to Canada to join ZAK

After starting his career in Toronto, Choi spent most of the last decade as a global creative lead at Cheil in Seoul.

Panousis leaving Havas for CEO post at Carat

Dentsu Aegis Network CEO Jeff Greenspoon said the hire represents a key moment in the plan to build a more integrated DAN.

Agency, Brands

PMCF hires Rethink with mandate to build the brand

The agency is tasked with building the brand to increase donations beyond the GTA.

Agency, Brands

Chris Keevill named new CEO of Atlantic Lottery

Experience in digital transformation will help ALC compete against unregulated online gaming options and attract new, younger consumers.

Agency, Brands

Bleublancrouge wins global assignment for Thompson Hotels

The agency has also won the U.S. assignment for home healthcare provider One Homecare Solutions.

Agency

ICA calls for boycott of CMA agency salary survey

ICA fears marketers getting access to agency salary data, though CMA says its agency members asked for the survey and all data is confidential.

Agency

Rethink on advertising: a new book marks the agency’s 20th anniversary

The 55-chapter book is both an homage to the craft of advertising and a how-to guide for ‘creative problem solvers.’

Agency, Media

Media Experts promotes Wegert to executive vice-president

He is among the 40% of employees who have been with the agency for five years or longer.

Agency, Brands, Media

The unique nature of ad industry anxiety, and more advice for how to cope

Across the industry, people at all levels struggle to manage anxiety, keep stress in check and face down imposter syndrome. We asked some how they do it.

Agency, Brands, Media

Let’s talk about managing stress—personal advice from across the industry

Across the industry, people at all levels struggle to manage anxiety, keep stress in check and face down imposter syndrome. We asked some how they do it.

Agency, Brands

Distributel picks doug&partners

The agency picks up the business as it fights to win a bigger share of the telecom market from the country’s major players.

Agency, Design

Toronto illustrator creates T-shirts for Australian wildlife

Proceeds from sales of the #AustraliaStrong shirts will go to the WWF, while Horizon Media auction raises nearly $10,000 for Australia

Agency

Soshal splits in two to provide a more focused digital offering

The newly formed Craft&Crew will specialize in digital product and service design.

Agency

A real wick move: Why Taxi’s penis candle costs $25 more than Goop’s vagina candle

The pointed PR stunt illustrates the absurdity of the gender wage gap in Canada.

Agency

For latest IOFA podcast, Judy John talks being an introvert and joining Edelman

Edelman’s global CCO also talks about the challenges of work life balance and when P&G approved ‘Like a Girl’

Agency

Juniper Park\TBWA taps Dustin Rideout as its new chief strategy officer

The 15-year strategist arrives at the agency following a five-month global search.

Agency

Karine Courtemanche promoted to CEO of Touché! and PHD

She will spend the majority of her time in Toronto, with a focus on growing the two networks in Canada’s largest market.

Agency, Brands

Canadian marketers in hiring mode, with a focus on user experience, digital strategy

The use of freelancers is also on the rise, with 66% of employers indicating they plan to make freelance hires.

Agency, Media

With no more summits to scale, PHD’s Rob Young calls it a career

Young ends a 45-year career that took him from Sarnia DJ spinning Led Zeppelin to industry leader who helped pioneer a new model for media in Canada.

Agency

New ADCC podcast shares making-of stories about great Canadian ad campaigns

‘Created’ takes listeners behind the scenes of much-loved campaigns for brands like Nike, TSN and Subaru.