An unexpected pre-Christmas phone call between Eyereturn’s Pary Bell and Media Propulsion Labs’ Dave Hale led to some much-needed good news for some in the struggling media sector.
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An unexpected pre-Christmas phone call between Eyereturn’s Pary Bell and Media Propulsion Labs’ Dave Hale led to some much-needed good news for some in the struggling media sector.
Read moreThe two ad industry execs have launched a new consultancy to help small and medium-sized enterprises “un-waste” their resources to drive sustainable growth.
Read moreCo-founders Deborah Weinstein and Judy Lewis will continue to serve in an advisory role and collaborate with specific clients.
Read moreThe new arrangement arose from a new governance model for the Western Milk Pool, and includes BC Dairy and Alberta Milk.
Read moreHardbacon’s goal is to deepen its content marketing relationship with existing finance clients, although it claims to be able to write on “many other topics.”
Read moreThe ad industry’s health, wellness and support charity also announced François Canuel, Yan Du, and Jack Latulippe as new directors.
Read moreGoing ‘local’ has become a popular trend in consumer culture the past few years, and for its fourth birthday, the Toronto creative agency explains how it made that happen.
Read moreThe “Working with Cancer” pledge was inspired by Publicis CEO Arthur Sadoun’s own fight with the disease, and seeks to end the stigma of cancer in the workplace.
Read moreSpider president Rico DiGiovanni remains, running the agency independently while tapping into Blackjet’s other service offerings.
Read moreAfter 13 years as creative lead for the agency, Brian Sheppard will continue to work for Saatchi as a writer, but he’ll do so from St. John’s.
Read moreSean Citrigno takes over from Amanda Shuchat and Katie Muir, who have left to start a new venture.
Read moreThe&Partnership will remain lead agency on the Telus brand and mobility work, but the telco will look for innovation and efficiency with its media and creative partners.
Read more“All of these become radically important in a year with a lot of economic uncertainty,” says the company’s Canadian CEO, Stephen Kiely.
Read moreLaunched in 2000 by Renee Hill, Eyereturn was considered an innovator in digital marketing and a founding member of the ad-tech industry in Canada.
Read moreLiz Mowinski will be based in the U.S., but work across all aspects of the NFA business, said co-CEO Dave Lafond.
Read moreManaging director Meghan Mullen arrives from Goodby Silverstein & Partners, where she was part of the executive team.
Read moreThe new role is part of a larger strategy to integrate the Publicis and Nurun offerings, said Duncan Bruce.
Read moreThe agency was charged with creating a non-profit brand that would both stand out and stay true to Chadwick Boseman’s vision for supporting and amplifying Black artists and stories.
Read moreIt’s the second big win in just a few months after winning CIBC, and co-founder Dhaval Bhatt said they’ll soon be up to 50 staff.
Read moreNew report says that activations and campaigns around Pride month are a good start, but marketers need to do more, even if they are uncertain about how to proceed.
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