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Agency

Agency

McCann launches new design group

McCann Design will be led out of New York by Matt van Leeuwen, but will share resources across offices, including Toronto.

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Agency

M&H tapped to help build Quebec’s SAQ and SQDC brands

The new wins follow the recent M&H announcement of several key promotions, including Julie Corney and Sophie St-Germain in the Montréal office, and Phu Pham and Sue Thoms in Toronto.

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Agency, Media

Sarah Thompson on Dentsu, winning talent, and media’s big responsibility

The new Dentsu Media Canada president speaks about what attracted her to the role, her leadership style, and why it’s crucial for advertisers and agencies to support local media.

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Agency, Media

Sarah Thompson named Dentsu Media president

The media veteran and self-proclaimed “data geek” joins Dentsu after several years in CSO roles with Theo and GroupM’s Mindshare.

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Agency, Brands

DFO chooses Broken Heart Love Affair as new creative agency

BHLA and its content studio Lifelong Crush will work on a ‘refreshed brand strategy’ for Ontario’s dairy marketer.

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Agency, Brands

National Arts Centre taps Banfield, Ethnicity Matters for AOR assignment

The agencies will execute against the organization’s new strategic plan, The Next Act, which includes an emphasis on reaching historically excluded communities.

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Agency, Brands

St. Michael’s names three new agency partners for HumanCare campaign

One Twenty Three West, Epitaph and Agnostic are all tasked with helping the Toronto hospital realize its $1-billion fundraising goal.

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Agency, Brands

Many marketers considering agency shakeup: WFA study

One clear trend in the study is the rapid adoption of in-house agencies in the last two years.

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Agency

Forrester looks at how the pandemic changed agency hiring

While data scientists, web developers and PR are up since the pandemic, back office and admin are down, according to recent US labour force stats

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Rain's senior leadership (from left): Marta Hooper, Laura Davis-Saville, Erin Wilbur, John Yorke.
Agency

Rain announces new leadership, adopts remote work model

Marta Hooper arrives to take the creative reins as the 12-year-old agency commits to a fully remote model long-term.

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Agency

Zulu Alpha Kilo lands top global creative talent to open New York office

Expanding to the U.S. is part of the long-time goal of becoming the best creative agency in the world, says founder Zak Mroueh.

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Agency

The obvious motivation behind three agency leaders buying back their independence

Two years after buying themselves out of Omnicom, CDM has rebranded as Fisika as a definitive declaration of independence.

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Agency, Equity

PrideAM report offers new data on the 2SLGBTQ+ experience in ad agencies

11% of 2SLGBTQ+ respondents have experienced homophobia in their agency, and are 75% more likely to experience sexual harassment.

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Agency

John St. promotes Allison Ballantyne to president, adds Matt Ball as CSO

The changes come as previous CEO Stephanie Hurst leaves the agency.

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Agency

Klick to open seven new offices around the world by end of year

The expansion will service three key hubs around the world: APAC, LATAM and EMEA.

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Agency

Dentsu Canada invites employees to write progress together with ‘Inklusive’

Personal items provided by dentsu employees were carbonized and ground into ink.

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Agency

Dentsu merges creative networks into Dentsu Creative

Networks including Dentsu McGarryBowen, Isobar, and all Dentsu-branded agencies, including Canada’s DentsuOne, are being folded into the new entity.

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Agency

lg2 gets new chair and new board members to help plan for the future

The agency has been performing well, but the changes mean better strategic vision for the business and more responsible governance for the future, said CEO Claude Auchu.

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Agency

Brett Marchand on Plus Company’s U.S. ambitions

The parent company of Cossette announces Brian Whipple as new chair, and acquires 200-person U.S.agency Mekanism.

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Agency, Brands

G&G is ginning up interest for its new brand

It started as a unique client gift, but G&G’s Old Tom gin is now being sold in Toronto LCBO stores.

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