Agency Archives - Page 2 of 4 -

Michael Beckerman on his new role as president and CEO of MKTG Canada

Veteran senior marketer prepares for the next round of his career. “I’m at the top of my game.”

Vision7 creates Magnet to offer technology consulting and data solutions

Janie Liu named general manager of new unit committed to helping clients deliver data driven but frictionless consumer journeys.

Agency

Arthur Fleischmann on his new job with Ogilvy

Fleischmann retains CEO role at John St., with Stephanie Hurst promoted to president.

Agency, Brands, New creative

Turning MAGA into something better

Peace Collective created red-and-white toques with the message “Welcome to Canada”

Agency, Brands

The ICA’s plan to transform the agency review process

The ICA may want to do away with price-based RFPs but ultimately it’ll be up to marketers to decide.

Agency

Inside Barton Wong’s not-so-trivial pursuit of game show glory

Mindshare’s senior trading associate was a two-day champion on the king of game shows.

Agency, Brands

Issued a bad RFP? Your card might be in the mail

New ICA website lets agencies anonymously send a humorous but pointed reminder to clients about flaws in RFP process.

Agency, Profiles

Ben Feist’s giant leap from advertising to NASA and the red carpet at Sundance

What started as a passion project led to a job with the space agency, and a credit in the new Apollo 11 documentary.

Agency

DDB unveils new look with old names

The visual identity allows for minor customization for different offices to reflect location, work and clients.

Agency

Ottawa agency’s intern recruitment effort called out on Twitter

McMillan says ‘Intern Tears’ isn’t about overworking free labour, but paying interns to do real work for real clients and to, yes, work hard.

Agency

Pop-up agency proves it’s better to Give than receive

The Give Agency brings together more than 150 creatives, strategy and business experts to solve brand challenges for charity organizations.

Agency

Work in advertising or work at Google? Discuss.

If you’re young with something to say, the biggest megaphones are in advertising, says ANGUS TUCKER.

Agency, Media

Touché Montreal places second on Warc 100

Its “Data vs Car” campaign for Via Rail places second on annual ranking of top 100 global campaigns.

Agency

Laurie Young on her retirement from Ogilvy

Longtime leader reflects on her 30-plus year career, and outlines her post-advertising plans.

Agency

Dentsu brings custom content unit, John Brown Media, to Canada

Canada is the 12th international market for the London-based content marketing agency.

Agency, New Hires

Fuse hires Steve Miller as ECD

New hire comes as Toronto agency bolsters its integrated marketing expertise.

Agency, Media

Dentsu Aegis Network brings dentsu X to Canada

Rebranded Dentsu Media network has a mandate to deliver “experience beyond exposure.”

Agency, New creative

Ad experts share their take on Nike’s ‘Dream Crazier’

New ad makes a powerful statement about the sexism and stereotypes faced by women in sport.

Agency, Brands

Subaru names Zulu Alpha Kilo new agency

The agency will handle strategy, creative, digital development and production through the in-house production unit zulubot