Best Advice

Agencies are not a miracle cure for your communications needs, but should provide an honest outside perspective.

The CEO of the L.A.-based creative agency Observatory on the perils of not doing your homework, and the importance of good producers.

Canada Goose’s chief of communications and chief of staff on overcoming pitch anxieties, how not to present to the president, and changes to PR.

The president of Nestlé Coffee Partners on the value of award-winning creative, and the importance of being a hand-raiser.

Rethink’s managing partner of creative on the importance of holding out for the right job. 

The Headspace Marketing founder on the benefits of staying curious, and embracing the accounts nobody else wants to work on.

The CEO of No Fixed Address on his early, personal lessons, the challenges and virtues of being different, and the value of diverse thinking.

Acclaimed Canadian photographer Michelle Valberg on starting her business as a woman, and the importance of looking after yourself.

The head of Naked Creative Consultancy on what hockey taught him about advertising and the benefits of running with Terry O’Malley.

The president and CEO of Canada Goose on learning to become a boss, and the value of making ‘unconventional’ choices.

One of Canada’s leading digital media and marketing experts on the value of never being bored and the importance of family.

CBC broadcaster and ad man Terry O’Reilly shares lessons learned from a long and successful career.

Know your value, don’t treat your interviewer like a peer, and do your homework.

The two marketing veterans will be sharing their own wisdom—and that of their friends—with people getting started in marketing communications, the arts and new fields of creativity.