Brands

Working with photographer Hilary Gauld, CDSS has created the gallery to help challenge the misconception about life expectancy for those with the disorder.

“Jumping Through Hoops” is Rethink’s first major work for the digital bank since winning the business last year.

Developed by Leo Burnett, Gr-r-reat Tr-r-rivia is a way for Kellogg to use its famous mascot to make commercial breaks a little more engaging for hockey fans.

Publicis created the new ad campaign to introduce the $89 membership program, which Canadian Tire says offers so many perks, it “pays for itself.”

To promote its revamped app, the online marketplace is selling a 500-page binder on the other online classifieds site.

The advertising earworm is part of the “You Rule” brand platform debuting this week.

Let’s Go Outside is a travel guide with tips, suggestions and advice for pet parents who want to vacation with their loved ones (pets) this year.

“Spot the Scams” is a new campaign from One Twenty Three West to help B.C. residents identify and avoid crypto crooks.

New campaign from Publicis Toronto uses the facial contortions that accompany a spirited performance to encourage diversity and inclusivity.

Campaign for its new “Be Good-er” platform introduces viewers to Richard, a frustrated raccoon who’s losing out on a good meal because of its efforts to curb waste.

New social-led campaign by Will for Children of the Street urges teens to think of the consequences of sharing nudes.

The new campaign is an activation of Sun Life’s expanded partnership as the NBA team’s official health and wellness partner.

New campaign and charity song kicks off an ambitious $300 million fundraiser for Kids Help Phone.

The campaign from Agency59 suggests insurance works better when it comes from a human broker, rather than bought online.

Developed with Juniper Park\TBWA “It’s a Canada thing” shows Canadians CBC has something for everyone in the country regardless of age, background or location.

Developed by KFC’s creative AOR Courage, the campaign included social posts, mobile billboards and a Gardiner Expressway board showing the “upgraded” sandwich.

The Kraft-Heinz brand admits “We forked up” by not catering to its 13 million spoon eaters.

The brand’s first TikTok post from Dentsu sees a young woman so amazed by the savings at IKEA she thinks there’s a mistake.