Brands

The “Small is Mighty” campaign from One Twenty Three West suggests that a single donation can have on outsized impact on transforming child healthcare.

Developed by Party Land, “Haha, You Just Ate Vegetables” uses a heavy metal soundtrack to promote healthy eating.

With Hockey Canada under pressure to introduce much-needed changes, the new campaign from Gut represents Tim Hortons’ own vision for how to “improve the game’s culture.”

“See What We Can Do” evolves Sinai’s two-year-old brand platform to show its range of medical acumen and services.

The new work is a highly localized adaptation of the national egg marketing board’s three-year-old marketing platform.

The “Imagination Included” brand platform was developed by Broken Heart Love Affair as a way to remind parents that play time with toys helps kids be creative and imaginative.

The campaign by Zulu Alpha Kilo includes recreations of soldiers’ actual letters sent to their original destination, while others can go online to read some of the real letters from their neighbourhood.

The new brand platform from Leo Burnett shows how it’s important to go with Canadian Tire’s in-house brand for everyday reliability.

Cossette’s campaign for the Montreal Heart Institute Foundation goes inside an open-heart surgery, with a surprising twist to deliver the message that heart disease isn’t only a concern for older people.

The new work from Juliet also includes a holiday advertising campaign.

Developed with FCB, Inployable is a LinkedIn-based employment network connecting employers with eager and capable job-seekers—who happen to have Down syndrome.

The Raptors’ rising star continues Subway’s ‘Eat Fresh Refresh’ campaign with ads for its new menu addition, Rice Bowls.