Brands

The two men end a longstanding feud in a buzzy new ad from Special Group and Mosaic.

National Bank is making a 10-year, multi-faceted commitment to improve gender equality in tennis, with Bianca Andreescu helping the cause.

With “Beer Fridge,” the whisky brand reminds consumers that beer doesn’t have to be the go-to for social occasions anymore.

First creative from new agency Rethink was put together quickly for the playoffs, with a brand campaign in the works for fall.

The campaign targets beer drinkers in their mid-30s to 40s that might not have shopped at The Beer Store previously.

The campaign by Ogilvy suggests the banking system everyone is used to is antiquated and needs to be replaced.

“This is a Canadian issue, not just an Asian-Canadian issue,” says chancellor Janice Fukakusa.

The tongue-in-cheek campaign for Rival House attempts to normalize non-alcoholic beverages.

The summer campaign is tied to the launch of new Insiders Report, and features eight new products made with yuzu fruit.

The campaign is built around seven inspirational women from the worlds of art, fashion and sport.

Creative by the agency Crew treats therapy like traditional pharma advertising—jumping to the benefit with a call to action.

The latest iteration of the “Rally for Restaurants” program turned consumer posts into paid media.

The radio campaign describes some of the silly things people do as a way to promote the automaker’s safety technology.

The rainbow colours are the bruises, cuts and other wounds suffered by victims of anti-LGBTQ+ violence.

To promote the Canadian launch of Bubly Drops, the brand invited spokesperson Michael Bublé to drop-in on virtual meetings.

“The sandwich wars are real,” says KFC marketing director Ira Dubinsky of the motivation for introducing the Bacon Lovers Sandwich.

The Quebec campaign from Cossette promotes the new large-size poutine available in the province.