Brands

New campaign promotes the limited-edition whisky made from mushrooms found deep in B.C.’s ‘bear country.’

The creative by lg2 features over-the-top “more is more” demonstrations to remind consumers Dr. Pepper has more flavour.

Canadian celebs wearing the shirts appear in social, print and OOH advertising.

The Community star plays money in the brand’s first consumer-facing campaign.

The online auto retailer’s first brand campaign uses a recognizable symbol of auto marketing: Tube guys.

New Milk-Bone campaign from Leo Burnett offers $2.50 coupons in exchange for photos of items chewed-up by pet dogs.

The new feature, which enables members of the trans/non-binary community to display their chosen name on a credit card, is being promoted in a new campaign from McCann.

The new creative platform from FCB uses a visual device inspired by the brand’s tagline “How doers get more done.”

How a ping pong-playing octopus can help attract younger consumers to a traditional real estate brand.

The advertising by Hard Work Club uses bright flowers and lush greenery to show the magical effects of wellness in the home.

The “Yes People” campaign from Rethink represents the biggest campaign in the Ultra brand’s history.

New work from The Local Collective acknowledges the donors who helped the organization meet its $150 million fundraising target.

With a media budget of $6.7 million, the province’s tourism marketer hopes to bring back visitors from key markets like the U.K., Australia, California, Washington and Ontario.

The new ad featuring Kyle Lowry will air during Sunday’s Raptors vs Heat game, which marks the star’s first game in Toronto since being traded.

“We’re very intentional with the work we’re doing to really talk about the customer as opposed to us,” says Scotiabank’s John Rocco.