A handful of Canadian employers commit to real action to improve representation and dismantle systemic racism in the industry.
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Canada’s Black, Indigenous and people of colour marketing professionals issue a ‘Call for Equity’
It includes a list of 12 actions for agencies, and three steps for clients, to tackle systemic racism in Canada’s marketing industry.
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Dr. Elizabeth Tunstall on how to make advertising a safer space for Black people
“There’s a psychological gap that you have to get over to decide that advertising is the place in which you belong.”
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From The Message… on race, representation and the need to do better
We said we want to be a voice for change in the industry, but we’ve only done four pieces on race and representation since launching. We have to be better.
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McCann networking event looks to foster interest in marketing among Black women
The event is aimed at creating a support network for Black women interested in entering the marketing profession.
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Toronto Raptors introduce branded hijab for ballers
The garment was created in partnership with the Muslim women’s organization Hijabi Ballers.
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How I lost my straight male privilege
Cossette’s VP of content Chris Bergeron opens up about transitioning from male to female.
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Big turnout for first PrideAM Canada meeting
Approximately 80 industry professionals gather to discuss what it means to be LGBTQ+ in Canada, and how it can be better.
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Dear Canadian advertising: There’s a difference between inclusion and tokenism
Enough talk about diversity and equality—it’s time for action, says GAVIN BARRETT.
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Inside IKEA’s ‘Magic Man’ casting decision
CMO Lauren MacDonald explains why the home furnishings retailer opted for an entirely Asian cast in its new holiday-themed spot.
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Diageo CMO wants gender equity from her agencies
Syl Saller is demanding her agencies pick up the pace on gender equality—”We need to make faster progress and the time for action is now.”
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