Guest Column

Gavin Barrett’s daily profiles help debunk the excuse that it’s hard to find black talent in advertising.

Why the MediaCom Canada CEO is working with young, black professionals to develop their strong, confident inner voice.

Canadian brands may lack big budgets, but with some creative thinking, they can win during Super Bowl season—when people want to see their ads, says Peter Ignazi.

It will require a careful balancing act in Quebec, and the memory of Adscam leaves some anxious about government ads.

Slow has already permeated industries including food, fashion and travel—why not marketing?

Sid Lee’s MATT FOULK on the ‘worrying’ shortfall in brand understanding, data seduction, and fostering an effectiveness culture.

Great creative can only be made by people who are truly living life, not chained to their desk, says DON SAYNOR.

Younger consumers are showing a clear aversion to carefully curated look and feel that typified early days of influencer marketing.

With privacy protections being strengthened, digital marketing based on third-party data will be changed forever, says JED SCHNEIDERMAN

What’s wrong with data and mirror-tocracy, and the power of belonging and identifying real problems.

Eric Blais on when the selfies and quirky socks become too much, and what it means for other purpose driven brands.

With little paid advertising, the sovereigntist party is using media smarts to break through with Quebec voters.

The next time someone introduces themselves to you, say ‘It’s great to meet you. How can I help you?’ Only good things can happen, says Jed Schneiderman.

The theme was ‘moonshots,” but there was lots of great practical advice from back here on earth.

It’s time to take a stand and work with others to amplify what you believe in, says Apex PR’s Ken Evans.

Messaging could provide Liberals a smart, strategic positioning in the province—if they stick with it, says Eric Blais.