Globe Content Studio also created an article about the songwriter’s visit to Indigenous tourism destinations, and published in Cree syllabics.
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Globe Content Studio also created an article about the songwriter’s visit to Indigenous tourism destinations, and published in Cree syllabics.
Read moreWhile not all marketers are ready to join GroupM’s targets, early adopters exceeded the 2% objective, said Gonzalo del Fa, president of GroupM multicultural.
Read moreAn unexpected pre-Christmas phone call between Eyereturn’s Pary Bell and Media Propulsion Labs’ Dave Hale led to some much-needed good news for some in the struggling media sector.
Read moreThe ad industry’s health, wellness and support charity also announced François Canuel, Yan Du, and Jack Latulippe as new directors.
Read moreThe study for UK trade group ISBA found the “unknown delta” in programmatic fell from 15% in 2020 to just 3% this year.
Read moreThe Canadian Media Concentration Research Project reports provide an “empirical and and data-driven analysis,” with data on all aspects of the communications ecosystem that supports marketing in Canada.
Read moreThe new artificial intelligence tool from Open AI has the “ability to generate persuasive and engaging texts that align with specific branding and messaging strategies.” (Or so it says.)
Read moreAdityajit Shergill combed through the trailers for 15 Netflix shows to create a 90-second video application.
Read moreLaunched in 2000 by Renee Hill, Eyereturn was considered an innovator in digital marketing and a founding member of the ad-tech industry in Canada.
Read moreLed by digital, Canada’s ad spend will exceed the global average says the media buying network’s new “This Year, Next Year” report.
Read moreThe campaign includes “Kindness Billboards,” which are part of Nextdoor’s goal to spread kindness both on its platform and in the real world.
Read morePart of the CMDC’s Youth Ambassadors program, the awards recognize and celebrate a new generation of media leaders in Canada.
Read moreTwitter’s new leader held an hour-long session designed to placate anxious advertisers, but big questions remain.
Read moreSimpson, who has held top marketer posts at brands like Holt Renfrew and Rogers, fills the role left vacant with John Wiltshire’s departure in the spring.
Read moreClients worry that staff cuts could negatively impact the platform’s brand safety and overall quality.
Read moreDeveloped in partnership with Tam-Tam\TBWA, “Reanimated” shows how the industry association provides industry professionals with a wide range of services.
Read morePart of the CMDC’s Youth Ambassador’s program, the awards recognize and celebrate a new generation of media leaders in Canada.
Read moreMedia Pulse brings to Blue Ant a connected TV marketplace that serves 2.2 billion impressions per month across connected TV devices in Canada.
Read moreThe downloadable font is intended to convey the importance of journalists in an era of misinformation and disinformation, says president and CEO Paul Deegan.
Read moreThe media industry veteran launched Touché! in 1995 and oversaw its growth into one of the country’s leading media agency networks.
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