With a projected 14% increase in spend levels, Canada will be a top-three market in ad growth this year.
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With a projected 14% increase in spend levels, Canada will be a top-three market in ad growth this year.
Read moreUnboxed by Corus is designed to capitalize on the media company’s varied assets across broadcast, web and social, as well as its Kin Community influencer network.
Read moreThe new PRIME initiative will create an ecosystem of media that brands can support with more of their ad spend.
Read moreThe Victoria-based company aims to grow to 50 titles and 250 journalists within two years.
Read moreCanada’s third largest ad vendor says the partnership will allow it to better compete with the global giants.
Read moreAs Twitter turns 15, the Canadian Centre for Child Protection and No Fixed Address interrupts the celebration with a powerful PSA.
Read more“Pushing Forward Through Uncertainty” is based on interviews with more than 200 C-suite marketing and media leaders.
Read moreDeal to buy The Bullet and content agency Newsworthy is about supporting independent journalism while adding content marketing to her agency network.
Read moreAfter being screened at TIFF last fall, the documentary gets wide release on Crave starting Monday, International Women’s Day.
Read moreNew tools for Canadian SMB marketers, including self-serve ad options and Shopify integration, underline the social platform’s decisive moves into social commerce.
Read moreA campaign developed with The Globe and Mail’s content studio, lets people explore the province through the eyes of its artists.
Read moreAnnouncement comes as Google agrees to pay publishers for their content.
Read moreThe front pages of newspapers across the country were empty on Thursday, for a campaign highlighting their potential fate without government intervention aimed at reining in the duopoly.
Read moreCanada dropped the furthest and is bouncing back the slowest among the five markets tracked by the ad intelligence firm.
Read moreHowever study authors warn against public policy to save traditional media from the digital duopoly.
Read moreThe golfing demo is one that is highly sought after by advertisers, says Torstar’s chief client officer Michael Beckerman.
Read moreThe Publicis network will take over from Mindshare as the retailer’s media AOR, effective early next year.
Read more‘The decision to say goodbye to the IKEA Catalogue goes hand-in-hand with the ongoing transformation of IKEA,’ said the company.
Read moreThe deal will enable the 17-year-old company to grow and innovate at scale, it says.
Read moreThe show features Canadian entertainment and sports stars talking about food and the holidays.
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