New creative

Working with agency partner Giants & Gentlemen, the brand has crafted three songs dedicated to Canadian couples.

Spring campaign acknowledges the unique circumstances of COVID, but focuses on the joy of returning to home projects.

Creative campaign by DDB Vancouver repurposes the now famous COVID curve to portray the barriers faced by those with physical disabilities.

The spot features a vocal performance by a singer best known for work with Gilbert and Sullivan musicials.

New campaign from Bleublancrouge provides an emotional lift for consumers, plus paying gigs for musicians.

With the economy shut down and unemployment rising, Food Banks need to raise money now to feed hungry Canadians later.

Part of the Telus “Stay Connected” campaign, the ad shows parents introducing their new baby to loved ones during a time of social distancing.

Companies including Penguin Random House, L’Oreal and TJX Companies have donated more than $1.1 million of products.

“A Cart Apart” may be about the pandemic but sticks to the discount grocer’s Haulers marketing platform.

The Tale Blazers’ 25-minute episodes follow two longtime friends as they explore the province in a VW Microbus.

The jigsaw puzzle is comprised of 570 pieces, all of them red. It will take ages to complete, which fits with the brand’s slow ethos.

New campaign from Union honours the tortilla brand’s Mexican-inspired roots.

The online bank worked with John St. for an ad campaign that avoids the sombre tone of most COVID creative.

The core concept didn’t change, but Agency59 had to develop a new creative approach after COVID scuttled a planned shoot.

New creative emphasizes the hard work being done to help Canadians feed their families, while DFC is also donating $5 million to food banks.

Ads were shot by two actors in their own home, with technical advice on everything from framing to makeup shared via Zoom