New creative

The emphasis is on grassroots connections with sub culture, rather than pop culture.

Each of the more than 10,000 lollipops represents a pornographic image of a child detected online every 12 hours.

Chinese telecom giant says the ad is about connecting Canadians, not politics.

To show that it’s a “champion of the crust,” Nestle’s frozen pizza brand makes paper from leftover crusts.

Rebuilding a kitchen appliance brand, with hints of threesomes and sexual ecstasy.

Campaign from Cossette features real life “weirdos” in an attempt to reach a slightly older customer.

It’s the first major awareness push for the so-called ‘ketchup-style sauce,’ which is sweetened with dates.

Campaign is part of ongoing efforts to address millennial misconceptions about Canada’s dairy industry.

New campaign from Virtue Worldwide follows the personal journey of 11 different collaborators.

New creative from The Hive is part of master-branding strategy for McCain’s prepared food brands.

New pre-roll ad offers an incentive to users who stick with it to the end.

Fundraising campaign tells the story of a young child who is born a girl, but realizes she’s not living as her true self.

Aimed at teenage males, “Bold, Refreshing, Yep” also references old-school Brisk ads.

New work from Zulu Alpha Kilo is the next phase in the ‘Trigger Change’ campaign.

New work from AOR Upstream looks to rekindle millennials’ fondness for iconic brand.

The spot was created in-house by Wealthsimple’s New York creative team.

DDB Canada campaign is its last for the German automaker, which moved the account to WPP last year.

New initiative from Sid Lee is built around $2 temporary body art.

New work from Anomaly is part of the the confectionary company’s new “Life is Sweet” masterbrand platform.

Just hours ahead of the Toronto Raptors first game in the NBA Finals, a new version of an iconic ad drops.