New creative

The story of one colourblind man seeing the Northern Lights in colour is being used to promote a special offer to buy EnChroma glasses for 25% off.

The “Save for Real” campaign from One Twenty Three West emphasizes all the ways people can save at a time when rising food prices are top of mind.

The “15-A-Day” campaign from Lifelong Crush and Broken Heart Love Affair positions milk as an alternative to the recent wave of subscription vitamin services.

Developed by No Fixed Address’ health division, “The Crucial Rehearsal” includes personalized scripts men can use to start a conversation with their doctor.

The recently rebranded benefits provider says that workers are no longer content with pizza parties at the expense of benefits, career training, etc.

Creative from FCB uses a sidecar as a visual demonstration of its commitment to be right beside its customers whenever they hit the road.

New campaign from Headspace Marketing is the brand’s first Quebec-specific work in about five years.

Developed by No Fixed Address, the “Feel Again at a Theatre Near You,” campaign seeks to bring people back to movie theatres after the pandemic.

New campaign uses the global soccer star to remind Canadians of BMO’s support of the game, just ahead of the 2022 World Cup.

New campaign from Elemental is part of Oceana’s ongoing demands for the government to take real action against “seafood fraud.”

A rebrand of the Breast Cancer Society of Canada by 123W reflects the progress being made in the fight for a cure.

The new campaign from Rethink showcases how IKEA can help customers bring the spaces that matter most to them to life.

Campaign from lg2 presents a child-sized version of the Montreal-born football star and medical doctor as a spokesperson “for the milk of future generations.”

The campaign from Daughter Creative aims to show that the newly branded credit union treats its customers like people first.

New campaign from Coors Light says that Canadians are missing out on one-fifth of the season by embracing fall so early.

Publicis Toronto riffs on the Quentin Tarantino flick to promote the TIFF debut of “Visa Sharing the Screen.”

The campaign from Juniper Park\TBWA is promoting the return to in-person running after two years as a virtual event.

The campaign from Type1/Taxi features Quebec celebrity Pier-Luc Funk poking fun at auto advertising tropes.

The “Vintage Drip” collection features 157 clothing items that come pre-stained with Heinz Ketchup.

With a goal of delivering a message about value for grocery shoppers, Loblaw needed both PC and No Name to share one ad.