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OpinioNation

OpinioNation

Journalists and PR people don’t have to be friends, but we rely on each other

“Our job is to seek out information and report on it, not passively wait for information to come to us,” says The Message co-founder Chris Powell.

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OpinioNation

Wash me with your rainbows, I’m here for it. But…

Scott Knox is happy to see brands put up rainbow flags, but that alone doesn’t prove you’re an ally—and LGBTQ+ people know it.

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OpinioNation

You landed a celebrity for your ad? Great. Use them wisely

David Pullara looks at how QuickBooks, Advance Auto Parts and HBC could have more effectively used their star performers.

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WordPress.com.