After IAB CEO calls out “extremists” for wanting to “cripple the advertising industry,” the ANA and 4As respond with strong rebuke of his “polarizing political rhetoric.”
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Tim Hortons privacy violations show marketers still have much to learn: experts
Canada’s Privacy Commissioner says that Tim Hortons’ data collection constituted “an inappropriate form of surveillance.”
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Study shows more Canadians increasingly comfortable sharing data online
The research for the Global Data & Marketing Alliance and CMA found that more than one-quarter of Canadians are “unconcerned about online privacy in general.”
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CMA unveils best practices for privacy protection
Developed with the Global Data and Marketing Alliance, the seven principles are meant to be “aspirational commitments” to protect privacy.
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Canadians are spending nearly six hours online every day, 65% worry about privacy: report
New report from We Are Social and Hootsuite offers a sweeping overview of all things digital in 2020.
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CMA helping brands be more transparent on privacy
New guidebook follows the Jan. 1 implementation of the Privacy Commissioner’s guidelines for obtaining meaningful consent.
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