Adalytics report alleges ads served by Google on YouTube kids content—sometimes against the wishes of advertisers—caused a chain reaction of tracking children online.
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Privacy pressures spark industry association war of words in U.S.
After IAB CEO calls out “extremists” for wanting to “cripple the advertising industry,” the ANA and 4As respond with strong rebuke of his “polarizing political rhetoric.”
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Tim Hortons privacy violations show marketers still have much to learn: experts
Canada’s Privacy Commissioner says that Tim Hortons’ data collection constituted “an inappropriate form of surveillance.”
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Study shows more Canadians increasingly comfortable sharing data online
The research for the Global Data & Marketing Alliance and CMA found that more than one-quarter of Canadians are “unconcerned about online privacy in general.”
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CMA unveils best practices for privacy protection
Developed with the Global Data and Marketing Alliance, the seven principles are meant to be “aspirational commitments” to protect privacy.
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Canadians are spending nearly six hours online every day, 65% worry about privacy: report
New report from We Are Social and Hootsuite offers a sweeping overview of all things digital in 2020.
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CMA helping brands be more transparent on privacy
New guidebook follows the Jan. 1 implementation of the Privacy Commissioner’s guidelines for obtaining meaningful consent.
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