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Small Brands, Big Plans

Small Brands, Big Plans

How four business students secured a Dragon’s Den deal for their tampon brand

Marlow, a startup e-commerce brand selling lubricated tampons, raised $1M in investments in two years. Now the company has secured a $250,000 deal with Arlene Dickinson, with plans for mass retail.

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Brands, New creative, Small Brands, Big Plans

Balzac’s celebrates 30 years with hand puppetry

The campaign from Believeco celebrates one of coffee’s lesser-known sensory delights: touch.

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Small Brands, Big Plans

From ad guy to non-fungible brand builder

Carson Ting’s first NFT drop sold out in seconds, but he hopes that was just the first chapter in a much larger “Billion Buns” story.

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Small Brands, Big Plans

A scissor company that’s a cut above

Marketer and entrepreneur Maggie Fox wants scissors to be treated with as much respect as knives.

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Small Brands, Big Plans

Durty Dawgs enters the weiners circle

With branding and advertising from III Inc., the new ghost kitchen brand looks to crack open a category ripe for innovation.

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Small Brands, Big Plans

Stratford’s very own bard of butter tart vodka

Move over Ryan Reynolds, here comes Stratford’s Stewart Reynolds—Canada’s newest booze magnate and maker of charming homespun ads.

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Small Brands, Big Plans

Quirky products (like briefcase speakers) call for quirky commercials

How two university friends reunited to launch an audio speaker with an oddball, though charming, advertising campaign.

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Small Brands, Big Plans

How to make a splash in the beer business

After being laid off during the pandemic, Steve Waugh and two marketing buddies built a beer brand.

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Small Brands, Big Plans

How healthy QSR brand Mad Radish pivoted during a pandemic

When the pandemic hit, co-founder David Segal adopted a model that combines the ghost kitchen concept with the functionality of a restaurant.

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Small Brands, Big Plans

These two marketers want you to eat their veggies

Why an ad agency and former Pickle Barrel marketer launched a plant-based restaurant brand during a pandemic.

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Small Brands, Big Plans

A Righteous mission to bring gelato to the American masses

How a Calgary company rebranded its popular gelato brand Fiasco in preparation for its U.S. launch

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Small Brands, Big Plans

Changing of the Babsocks: With a new name, Major League Socks is ready for the bigs

There’s something afoot with the Toronto company, which now has deals in place with the NHLPA and NHL alumni.

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Small Brands, Big Plans

Startup promises hands-on play for a digital generation

Gepeto is currently in the midst of a Kickstarter campaign for its new product, the Rubu Adventure Kit.

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Small Brands, Big Plans

Six Hundred Four is more than a shoe, it’s a shoe experience

Vancouver luxury sneaker brand turns local artwork into limited edition footwear

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